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Who We Are

Nikkei Research will assist your growth and overcome challenges through a wide range of research services.

Our goal is to be the best partner for your business success.

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Our Expertise

Nikkei Group
World’s largest financial media

Our parent company, Nikkei, is one of the largest news media in Japan, specializing in financial and business information. The Nikkei Stock Average (NIKKEI 225), calculated by Nikkei, is the most used Japanese index globally. Aligning the Nikkei group’s worldwide expansion, Nikkei Research is also accelerating its global coverage.

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Established in 1970, 
more than 50 years of history as a research firm

Since its founding as Marketing Operation Center in 1970, Nikkei Research has provided reliable and excellent research services to support Japanese and non-Japanese clients.

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11 million Special BtoB Panel in Japan for high quality research

We offer a special panel in Japan for conducting BtoB surveys. It is “Nikkei ID” that is specialized in the BtoB Marketing Research.

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490,000+ Special Healthcare Panel in Japan for high quality research

We have a domestic panel specialized in healthcare domain research. NIKKEI Medical Online specializes in healthcare research.

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Consumer Panel
2.2 million or more in Japan

We have one of the largest consumer panel (incl. partner panels) in Japan for consumer marketing.

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Research methods

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Nikkei Research’s
business
domains

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Marketing research and analytics
From consumer research to B2B
marketing research, provided with multifaceted analysis
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Big Data combined with
Enterprise Data
Wide range of consumer research data stored as a single source database, combined with Enterprise Data
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Revitalization of human
resources and organizations
Research on employee satisfaction or health and productivity management to revitalize the work environment
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Asia-centered global research
Experience in over 65 countries, focusing more in Asia, with local subsidiaries based in Thailand and New York

Contact

Please feel free to contact us for consultation regarding survey
methodology or any other concerns you may have regarding surveys or data analysis.

Click here for inquiry form